Practical approach to closing deals
A unique mindset for Sales professionals to focus on the things that matter to closing large complex deals and how to get to yes in the least possible steps
Treat your first meeting as your third meeting
Focus on bringing solutions to table when you first meet your client. Do the discovery before the meetings and make assumptions to use the first meeting to validate those assumptions
Customers like sales consultants that guide and understand their problems right out of the gate.
Assume you had to install the solution what would be your approach as if you already did the discovery and deeper dive.
Let the customer guide you on pieces of your assumptions to validate or take out things that don't matter to them.
Make it a back and forth as opposed to a one way sales pitch
Build the outline of the solution early
If you don't have enough data to build a full solution, assume some of the high level buckets of information needed
Build a mindmap and use it as your guide to do your discovery
Triangulation your Assumptions
- Three datapoints to reveal if something is true
Get to the numbers early to unqualify quickly
Focus on getting to a "No" quickly to understand the roadblocks and see if there is a path to closing a deal within the timeframe you expect.
Always assume the deal has roadblocks and your job is to find those as early as possible.
Focus on unqualifying the deal as much as qualifying the account
Assuming the deal means if i was to implement tomorrow what would stop us from moving forward.
Build a Mutual Action Plan (MAP)
understand the blockers
Know the timelines
Bucket the tasks into common Milestones
1- Vision
2- Focus
3- Validation
4- Proposal
5- Decision
6- Contract / Legal / Deal Desk